Image set that wins the click and the cart
- Hero packshot: clean, glare-controlled on pure white or platform-required background. Sharp edges, true scale, depth preserved.
- Lifestyle scene: in-brand environment showing size and context, tailored to the audience.
- Feature highlights: simple infographics with 2–5 callouts, readable on mobile.
- Dimension & materials: clear measurements, texture close-ups, real-world comparisons.
- Variants & bundles: colorways, sizes, what’s-in-the-box and compatible items.
Why 3D gives you an edge
- Unlimited variants fast: render all finishes and bundles without reshoots.
- Consistent lighting: one rig across catalog = uniform brand grid.
- True-to-spec: lock camera height and focal length; control reflections and textures.
- Scalable updates: add a new accessory or angle in hours, not weeks.
Platform basics you shouldn’t ignore
Compliance
- Primary image on a pure background, no extra props, no text if not allowed.
- Respect safe zones and minimum longest-side pixels.
- Barcodes/logos displayed as required, no misleading composites.
Ratios & readability
- Square 1:1 or 16:9 as the platform specifies; ensure mobile legibility.
- Text in infographics under ~20% of the frame; high contrast, big type.
- Keep a stable visual rhythm across the image carousel.
Image sequence that tells a clear story
- Packshot: clean, brand-led hero.
- Lifestyle: scale and use in context.
- Features: 3–5 callouts that matter.
- Details: materials, ports, mechanisms.
- Variants: color/size grid or bundle options.
- Dimensions: clear measurements with a familiar object.
- Social proof or awards if the platform allows.
A production workflow that scales
- Inputs: CAD/drawings, finishes, brand guidelines, platform rules.
- Look development: calibrate materials and lock lighting rig.
- Batch render: base angles + variants in one run.
- Infographics: template typography and icons for speed.
- QC checklist: crop/ratio, compression, naming, and metadata.
Common issues that stall conversion
- Busy infographics with tiny text, unreadable on mobile.
- Inconsistent angles across a category, breaking trust.
- Over-sharpened or compressed assets causing halos and banding.
- Lifestyle props that misrepresent the product’s size or capability.
Want a marketplace image kit?
We build a reusable rig and templates, then deliver a full image set per SKU—packshot, lifestyle, features, dimensions, and variant grids, ready for upload.
Request a marketplace image kit